Clever Breast Cancer Ad To Show Women How to Check for Lumps

~ Posted on Tuesday, April 26, 2016 at 6:29 AM ~

I came across this article which I must definitely share with you all. For your convenience, I have copied the excerpts from the article here. You can click on the image below to launch the video on YouTube:

The geniuses over at MACMA are getting a slow clap from the Internet this week after outsmarting all of those pesky social media rules that prohibit nudity. And it’s all in the name of a good cause.

 If you haven’t heard of it, MACMA is an Argentinian-based breast cancer charity, devoted to spreading awareness and knowledge to women about how important it is to regularly screen for lumps in their breast tissue. According to Little Black Book, MACMA recently hired a company called David to help them come up with a clever way to reach even more women across the globe.

As David’s General Creative Director, Joaquin Cubria, and VP, Ignacio Ferioli, told LBB: “It’s hard to get women over 25 to examine their breasts regularly to prevent breast cancer. But it isn’t hard to make them check their phones every five minutes. Therefore, we decided to get to them [on social media].”

The only problem? Accurately showing women how to check for lumps means … showing women how to check for lumps. Like, on boobs. Real ones.

Unfortunately, videos or images featuring any hint of nudity — including breasts — are blocked from Facebook and Instagram. (Yes, even those that are breastfeeding-related, and completely non-sexual.) Quite the conundrum.

Man Boobs

All I can say, though, is thank god for man boobs. And this guy, whose name is allegedly Henry:

Man Boobs

“Henry” graciously lend his man boobs to the good people at David and MACMA, and soon enough, they had themselves an informative (and hilarious) video that reminds women not only to check themselves regularly, but more importantly how to do it. The campaign, appropriately named #ManBoobs4Boobs, is getting a lot of play on Twitter, where many are praising the use of “moobs” — and not in a body-shaming way.

According to the World Cancer Research Fund International, breast cancer is the most common form of cancer to affect women. In fact, as of 2012, an estimated 1.7 million women worldwide had been diagnosed. Considering those staggering stats, MACMA’s ad is all the more brilliant, for the way it manages to be both helpful and hilarious, all at once.

 

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Angpow Story - Motorcycle

~ Posted on Monday, April 11, 2016 at 5:01 AM ~

I have been sharing some of my favorite angpow pieces on an angpow collectors group in Facebook and some members have been telling me to continue sharing my memorable stories and so I thought, why not write it down, that way, our kiddos can read about it when they grow up next time, eh?

For those of you who are not familiar or never heard of the words 'Angpow' (also known as 'ang pau', 'ang pao', 'angpau'), here is a quick definition:

Angpow = Red Packet (filled with cash inside) given during festivals

So for today's angpow story, it comes from this piece of lovely angpow:

The moment I see the motorcycle on the ap, it reminded me of my late dad's motorcycle. It was not the same Suzuki brand (my dad owned a Yamaha bike) but it looks very similar.

Ever since I was born, the bike has been in the family. I can't remember how many times dad repaired the bike but he had to, we are not rich to get a car etc. I remembered in late 90s, dad used his savings to pay for a second hand Iswara when my older brother got his license - that was the 1st car in our family. Yet, dad maintained his faithful old bike.

I remembered the stories dad told me about his bike. How it saved his life back in the 60s during the riot times. Dad told me how as he was riding his bike away from his office, he saw people chasing around with parangs trying to attack and hurt others, whoever within reach. Thanks to his bike, it saved his life. He made it back home safely.

I remembered sitting at the front part of the bike where the petrol tank was located at. I was 7 years old and insisted to tag along with my parents to the morning market.

I remembered how dad got into an accident when I was in my early teens and it hurt him that his bike was damaged as well but he managed to save up his money to repair it bit by bit.

I remembered as I got older and looking at my parents riding away after I got on my school bus to school in the wee hours of morning.

I remembered when I started doing part-time sales promoter job at 16 years old during school holidays, dad would fetch me back home with his bike from the back lane of Metrojaya Bukit Bintang Plaza.

I remembered when I was working part-time at the souvenir shop during my college year and dad fetched me back home everyday at 6pm with his bike.

I remembered the times we had to squeeze through the traffic jams and was amazed at how dad managed to sverve left and right to avoid hitting the cars and busses around us.

I remembered the times when I got stranded with my dad at some shoplots when it rained suddenly and we had to take shelter from the heavy rain.

I remembered the few times we braved through the rain on the way home (in highway, no chance to stop for any shelters) and how his raincoat will flap over my legs and I tried to cover his back as well with my windcoat.

I remembered to look of 'we made it home!' during these occasions.

I remembered the looks of admiration from other bikers as we all waited for green light and people were asking my dad about his bike.

I remembered the bike was unique from others, dad's bike has 2 long exhaust pipes while the newer modern bikes has 1 exhaust pipe only.

I remembered seeing how proud dad was with his bike. It was old, antique and in running condition. How can one not be proud of it?

I remembered dad telling us how people offered his lots of money for his bike and he rejected the offers.

I remembered watching dad wiping, drying and cleaning his beloved bike.

I remembered even as my dad started getting too weak to ride on his bike and he asked my hubby (then boyfriend) to start and warm up his bike every now and then to make sure it is still in running condition.

I remembered how sad I was when my dad passed away, the bike was left downstairs at our government flat motorcyle parking bays where it has always faithfully been parked at.

I remembered the sadness and regret that we never bothered to take up motorcycle lessons and exams.

I remembered the anger and fury as I see the tires and some main parts of the bike got stollen days after dad was cremated.

I will never forget how I cursed the thief and hope they rot in hell for doing this despicable acts.

I remembered regretting my cursing as I realised as a Christian, revenge is not ours to take and we should never ever curse at anybody no matter how.

I remembered praying that the person(s) who stole my dad's bike parts will make good use of the parts and the money will be able to support their family in need. That is the only thought I can think of to console my broken heart.

So many memories of that bike... Of my dad... Of my childhood... Of alot of things...


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Sharing - Inspiring Quotes

~ Posted on Friday, January 15, 2016 at 12:52 AM ~

Inspiring Quotes